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Missed calls down from 18% to 3%

A voice agent that books, moves and cancels appointments, and never answers clinical questions itself.

Industry

Healthcare

Service

Timeline

6 weeks to launch

Case study cover: the workflow and its headline metric (illustration)

3%

missed calls

18%

 → 

3%

140

after-hours bookings a month

0

 → 

140

100%

clinical questions passed to staff

—

 → 

100%

Illustrative case study for a fictional client. Figures show how this layout presents results; they are not real outcomes. Results vary.

The problem

Mossgate Clinic, a physiotherapy and dental practice, missed almost one call in five during busy hours and all calls after 6 pm. Most were simple: book, move or cancel an appointment.

What we built

A voice agent now answers every call, books, moves and cancels appointments in the practice calendar and confirms by text. It never answers clinical questions: it says so, and the front desk gets a call-back task with the caller’s details.

The workflow

Hover or focus a step. The amber step is where a person signs off.

Mossgate Clinic · workflow (illustrative)

  1. A patient calls the clinic number.
  2. The agent finds a slot and books, moves or cancels the appointment.
  3. Any clinical question ends the automated part of the call.
  4. Staff get a call-back task with the caller's details and question.
  5. The patient gets a text confirmation; the calendar is updated.

01

Before

  • Calls missed while the front desk was with patients

  • No bookings after 6 pm

  • Call-backs written on paper

02

After

  • Every call answered, day and night

  • Bookings and changes confirmed by text

  • Clinical questions passed to staff — every time

Trend after launch

Missed calls, % (illustrative)

3W1W2W3W4W5W6W7W8

Stack (named as text only)

Practice calendar API, Twilio Voice and SMS, a speech-to-text and text-to-speech provider, n8n, a hosted LLM restricted to booking tasks

"It never gives medical advice and it never forgets to call someone back. That's exactly what we asked for."

Dr. Helena Vos

 · 

Clinic Director, Mossgate Clinic

 · demo testimonial

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